in the winter of 2021, i had the crazy idea to build a news aggregation app to bridge the political divide. it failed. bigtime. but i still carry the learnings with me.
these 5 lessons were scrawled in an old college notebook:
- don't work with close friends unless you trust them well.
- i would be working on the project, they'd be sleeping in. this made it difficult to hold folks accountable, and led to some resentment.
- don't bring on more than one person to start
- i decided to bring on 4 friends. this made it difficult to make quick decisions, and slowed the flow of information.
- agency > smarts
- i picked co-founders based on smarts, rather than their willingness to get shit done.
- be decisive - pick a lane, test, iterate.
- i kept thinking if i read one more research paper on polarization, all the dots would connect and i'd have the perfect solution. this lead to indecisiveness, and a perfectionist mindset.
- it took us all summer to decide to pivot from an app to a newsletter. by then, we should have shipped 12 posts.
- build something people want
- people don't want to read things they disagree with, but yet i was stuck on the news aggregation idea for far too long.
- it would have behooved me to ask 'is there a fun way we can help people be more aware of their cognitive biases?'